Enhance And Expand Your Company's Promotional And Marketing Message
Capitalize on your company's exposure in the pages of our vertical food processing and beverage magazines by reprinting your feature story, technology spotlight, new product release and more.
BNP Media can assist your company with development of a targeted reprint marketing program.
Reprint applications and benefits:
Direct mail to potential customers to generate awareness and sales
Direct mail to existing customer base to increase existing sales
Benefit from national trade magazine recognition
Excellent addition to existing sales support materials
Targeted Value-Added Services designed to Extend Your Marketing Dollars!
BNP Media's group of industry-leading food, beverage and packaging magazines enables us to work with you on the most complete combined marketing, advertising and rate program available.
By taking advantage of targeted market penetration, you con convey your sales message to more focused industry buying teams with higher efficiency... and at the lowest cost.
Here's How It Works...
Step 1 ~ Industry Trends
Specific focus on supplier's product lines and applications (Research)
Step 2 ~ Needs Analysis Assessment
Prioritize: Targeted industry segments
Key buying influences
Distribution channels
Marketing objectives
Media selection criteria
Step 3 ~ Marketing Alliance Program
Establish combination packages
Coordinate marketing support
Step 4 ~ Measurement Effectiveness Schedule
Quarterly meeting to check program progress
Make program adjustments
Conduct appropriate research
Step 5 ~ Magazine Combination Map Rates
You receive substantial discounts based upon multiple magazine advertising and service schedules
MAP is Designed to:
Extend the impact of your marketing communication program
Directly support the efforts of your field sales organization
Maximize the value of your investment
Measure the effectiveness of your marketing support program
